Our Blog

Posted by

Ben Kemp

Marketing Director

Adept feature in design week

We were all pleased to see that Design Week featured a recent branding project by Adept.

We recently created a new brand for TazZa Coffee, a Sutton-based coffee shop. Rather than the typical approach of focusing a coffee shop brand around coffee, the TazZa brand centred on bringing the community together. The new brand needed to form a strong foundation that could be taken forward as a franchise if needed. The brand incorporates a new logo, bold colour palette and a collection of illustrations to achieve its message.

The new logo incorporates a coffee cup, with a speech bubble and mark, combining coffee and community. Artwork was then produced that reflected the community DIY ethos of TazZa Coffee.