New visual identity and promotional material

Our Work

Papworth Hospital Charity was in need of a new visual identity that better represented them as a forward thinking charity. Adept were selected to work with Papworth Hospital Charity to create and implement this new look.

We started the process by researching how we could make the charity have a more personal feel that could relate better to its current and potential supporters, but also not forgetting the cutting edge work that is happening at the hospital.  Through the use of carefully selected fonts, a warmer visual appearance and carefully selected images, we felt that this was achieved.

Over the past few months Adept has helped Papworth Hospital Charity with a redesign of their newsletter, producing a new range of promotional leaflets, in-house templates and fundraising tools.

We are continuing our work with Papworth Hospital Charity to give them the tools to take them forward in the future.