Our cookies

We use cookies, which are small text files, to improve your experience on our website.
You can allow or reject non essential cookies or manage them individually.

Our cookies

Allow all

We use cookies, which are small text files, to improve your experience on our website. You can allow all or manage them individually.

You can find out more on our cookie page at any time.

EssentialThese cookies are needed for essential functions such as logging in and making payments. Standard cookies can't be switched off and they don't store any of your information.

AnalyticsThese cookies help us collect information such as how many people are using our site or which pages are popular to help us improve customer experience. Switching off these cookies will reduce our ability to gather information to improve the experience.

AdvertisingThese cookies help us to learn what you're interested in so we can show you relevant adverts on other websites and track the effectiveness of our advertising.

PersonalisationThese cookies help us to learn what you're interested in so we can show you relevant content.

Save preferences

Helping MilkRound promote their software

MilkRound is a company that has developed software to aid in the organisation and management of milk delivery services.

The company has seen significant growth in its sector, especially during the pandemic with the rise in home delivery of milk and other food products. However, their website did not reflect the benefits of using the software, aid the sales process or connect with the right audience.

Client

MilkRound

Work

Website design
Content production
Unicity CMS development
Hosting and support

How we helped

The website aims to promote the key features of the software and encourage users to take the free trial.

One of the issues with MilkRound’s previous website was that the language and the design focused heavily on the technical aspects of the software. This did not connect to the audience by clearly illustrating how it could help save them time and money. The new website now shows the solutions that the software provides for users for typical issues they would otherwise need to navigate.

We wanted the website to feel modern and streamlined with easy to digest content. We did this by getting to know the product MilkRound were offering, with its key features so that we could highlight these using supporting imagery and user-friendly graphics.

The website is built on the Unicity CMS, which allows MilkRound to easily update the content of the website when they need to.

The new website has been a key tool for the sales team at MilkRound as now they have complete confidence that it is converting visitors into sales leads. Having an easy-to-use CMS also means that they can keep the website updated by promoting new features of the software and client success stories.

Visit the site